FCA Canada: FIAT Brand Introduces New 2018 Fiat 500 Urbana Edition

Windsor, Ontario – On the heels of announcing an all-turbo 500 lineup, the FIAT brand announced recently, the new 2018 Fiat 500 Urbana Edition. The latest entrant to the Urbana lineup will be on display at this year’s New York International Auto Show.

Available on 2018 Fiat 500 Pop hatchback models, the Fiat 500 Urbana Edition offers a number of ways for FIAT customers to display their personality and stand out from the crowd. Unique highlights include features such as black-trimmed exterior lights and 16-inch hyper-black aluminum wheels that display signature Urbana Edition elements adding to the classic Italian Fiat 500 style.  Inside, sleek interior cues include black Sport Cloth front bucket seats with silver accent stitching and a black instrument-panel bezel adding to the fun-to-drive environment. Available exterior paint colours include Pompei Silver, Bianco White Ice, Perla White Tri-coat, Granito Grey and Metallo Grey.

The 2018 Fiat 500L Urbana Edition adds a unique look to 500L Trekking models, with 17-inch black aluminum wheels, black exterior mirrors and a black roof. Six exterior paint colours are available with the package: Blu Denim, Blue Tornado, Bronzo Metallizato (Bronze Metallic), Arancia Pastello (Pastel Orange), Bianco (white) and Giallo (Yellow).  The 500L Urbana Edition is available on 2018 500L Trekking models for an additional $595 and is available in FIAT studios now.

Based on the Fiat 500X Trekking model, the 2018 500X Urbana Edition features Miron black-painted mirror caps, door handles, tail-lamp surrounds, tailgate release and skid plate, all highlighted with the copper-accented side moulding and 500X logo. The 18-inch matte black and Miron wheels are also accented with a copper centre cap, while Mopar side mouldings, black side roof rails and dark headlamp surrounds add to the 500X Urbana Edition’s head-turning appearance.

Inside, the 500X Urbana Edition features limited-edition seats with black Castiglio chevron-patterned fabric, black textured instrument panel with a copper 500 logo, black-painted centre console and door-panel bezel, and Miron-painted radio and vent bezels.

The 500X Urbana Edition package is available for an additional $795 on both front-wheel-drive and all-wheel-drive 2018 500X Trekking models… The 2018 Fiat 500X Urbana Edition is available in FIAT studios now.

Reminiscent of the original Cinquecento, the Fiat 500 lineup goes all-turbo for 2018 with the 1.4-litre MultiAir Turbo engine that delivers 135 horsepower and 150 lb.-ft. of torque plus a sportier appearance now standard on all models. Since its initial launch in 2007, more than 1 million Fiat 500 vehicles have been sold in more than 110 countries.

The 2018 Fiat 500 Urbana Edition will arrive in FIAT studios this spring.

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