“MIDNIGHT’S CHILDREN” opens to highest per-screen average of any independent film in North America!

Deepa Mehta’s Midnight’s Children had the highest per-screen average of any independent film in North America this past weekend. The film opened November 2 on nine screens (five in Toronto, three in Vancouver and one in Halifax), grossing $90,000 – for a $10,000 per-screen average. The film will expand November 9 into other major cities, including St. John’s, Montreal, Ottawa, London, Waterloo, Kingston, Winnipeg, Saskatoon, Regina, Edmonton, Calgary and Victoria.

“We are thrilled by the success of Midnight’s Children,” says Tom Alexander, Director of Theatrical Releasing for Canadian distributor Mongrel Media. “Our opening weekend box office demonstrates the huge following Deepa Mehta has, and much like her earlier film Water, we expect it to hold on and continue to draw audiences across Canada.”

Producer David Hamilton adds, “I went to the theater to check out the audience reaction but all of the shows were sold out. Naturally I was not disappointed.”

Based on Salman Rushdie’s award-winning book, this Canadian film has been sold to over 50 countries, with upcoming theatrical releases in India at the end of December and in the US at the beginning of April. The film spells another success for director Deepa Mehta and producer David Hamilton whose Water received an Academy Award nomination in 2007. This marks the fourth Hamilton Mehta feature distributed by Mongrel Media, following Bollywood/Hollywood ($1.5 million at the Canadian box office), Water ($2.2 million at the Canadian box office) and Heaven on Earth (which continues to be played as a teaching tool by women’s groups across Canada).