Travelling elevator for the TELUS Pitch lands in Vancouver for startup week

Local small business owners will get their shot at winning $150,000 in prizing


WITH more than $150,000 in prizes on the line, the TELUS Pitch is here and offering Canadian entrepreneurs the chance to reap the rewards of their hard work through the largest small business contest payout in the country. TELUS has partnered with renowned entrepreneur, Arlene Dickinson, CEO of District Ventures Capital and judge on CBC’s Dragon’s Den to be the lead judge in this contest.

Running until October 29, the TELUS Pitch is an annual competition aimed at accelerating success through the adoption of technology. For one lucky small business owner, it gives them the opportunity to receive $100,000 cash, and others a shot at $50,000 in additional prizing from TELUS Small Business Solutions, making it the largest payout in Canada for a small business competition.

  • The winning small business will receive $100,000.
  • Two runners-up will receive $10,000.
  • One small business that is giving back in a meaningful way to their local community will be selected by a panel of TELUS Community Investment team members to receive a $10,000 cash prize, plus an additional $10,000 to donate to the charity of their choice.
  • One most promising startup that is making significant strides in the industry will be selected to receive $10,000 in cash and prizes of two Samsung devices and mentoring and marketing services from startup marketing firm Eighty-Eight.

“The inaugural TELUS Pitch is a contest we’re very proud of because the winners will receive so much more than cash prizes. We’ll provide entrepreneurs with national exposure and connect them with the best minds in Canadian small business for ongoing support,” said Suzanne Trusdale, vice-president of Small Business at TELUS. “Entrepreneurs are the heart of Canada’s economy, and we want to accelerate their success. These unique experiences are invaluable, and to have a shot at winning, entrepreneurs need only do what they do every day; pitch their business.”

To help drive awareness of the TELUS Pitch contest, a life-sized custom elevator is travelling the country, stopping at local small business events to give entrepreneurs the opportunity to step in and deliver their 60 second live “elevator” pitch. Entrepreneurs in Toronto were first to step inside the elevator when 20 small business owners were surprised with the opportunity to deliver their pitch directly to Dickinson and will be entered to compete with other contest entrants. Entrepreneurs are also invited to enter the competition online.

“I’ve worked with hundreds of entrepreneurs over the course of my career and I know firsthand what it takes to build a successful business from the ground up; $100,000 when you’re a startup or an early-stage business is equivalent to winning the lottery. It means everything,” said Dickinson. “But the TELUS Pitch is not only providing financial support, it’s providing mentorship and resources to help Canadian small business owners achieve the next step in their dream, and I’m excited to take part.”

Dickinson and Trusdale join four other successful Canadian business leaders and small business experts as TELUS Pitch judges: Bruce Poon Tip, Founder of G Adventures; Sunil Sharma, Managing Director at Techstars Toronto; Erin Bury, Managing Director of Eighty-Eight, and Mark Childs, Chief Brand Officer at Samsung Canada. Three semi-finalists will be invited to pitch all six judges in Toronto on November 13 on how they plan to use the $100,000; the final winner will be announced live at the event.

Stay tuned for more details about the Live Pitch event and exciting announcements and additional prizes throughout the contest period.

For full contest details please visit: