British Columbians don’t hesitate to talk about the positive impact that public school teachers have had on their lives and careers.

Asked about their personal classroom experiences, people of all ages report that our public education system gave them the skills to fulfil their ambitions, and that their teachers cared enough to help them set and achieve goals they never would have imagined possible.

In a new series of four 15-second spots to be released today for broadcast on the PNE digital billboard, BC residents from all cultural communities speak from the heart about the teachers who inspired them, taught them to love math or art, instilled self-esteem, noticed their unique qualities, and enabled them to overcome challenges.